Stuck staring at a blank Canva screen, wondering, “What should I even make?”
You’re not out of ideas.
You’re just looking in the wrong places.
The best digital product ideas don’t come from “being creative.”
They come from paying attention—to what’s selling, what’s hurting, and what’s trending in real people’s lives.
Below are 6 proven, no-BS methods I use (and teach) to generate high-demand, low-competition digital product ideas—fast.
👉Get to know:17 Real Things to Sell on Etsy That Actually Make Money (No Craft Degree Required)
1. Reverse Engineer What’s Already Selling
Don’t guess. Copy—then twist.
Go to Etsy, Gumroad, or Creative Market.
Search your niche (e.g., “planners”).
Sort by “Best Sellers” or “Highest Rated.”
Now ask:
“Why is this popular?”
Then add your twist:
- Change the theme: “Minimalist planner” → “ADHD-Friendly Colorful Planner”
- Shift the audience: “Fitness tracker” → “Postpartum Recovery Tracker”
- Adjust the format: “PDF checklist” → “Notion + Printable Bundle”
You’re not stealing.
You’re learning from what the market already loves—then making it yours.
💡 Real example: Someone saw “meal prep planners” selling well…
…and launched “PCOS Meal Prep Planner” → $3,200/month.
2. Niche Down—Then Go Deeper
“Digital planners” is too broad.
“Planners for freelance photographers who hate admin” is gold.
The narrower you go, the less competition you face—and the more your customer feels seen.
Try this:
On Etsy, search “planner for [specific job or life stage]”
→ “Planner for new moms”
→ “Notion template for ADHD coaches”
→ “Budget tracker for grad students”
These aren’t just products.
They’re relief for a very specific kind of overwhelm.
đź’ˇ Truth: A $27 product for 1,000 people beats a $7 product for 10,000.
3. Mash Up Two Worlds
Combine two passions into one product.
Examples:
- Gaming + Fitness → “Level-Up Workout Tracker”
- Astrology + Productivity → “Zodiac Task Planner”
- Pets + Calendars → “Pooping Dog Monthly Calendar” (yes, this sells)
This works because you’re not just targeting one audience—you’re hitting the sweet spot where two tribes overlap.
And those people? They’ll pay premium for something that gets both sides of them.
4. Ride Seasonal & Life Event Waves
Don’t wait for Christmas in December.
Start in October.
Use daysoftheyear.com —yes, it’s real—to find weird, wonderful, and wildly specific “holidays”:
- National Oatmeal Day
- World Mental Health Day
- National Freelancers Day
Then ask ChatGPT:
“Give me 10 easy-to-make digital product ideas for [National Oatmeal Day].”
You’ll get:
- “Overnight Oats Recipe Planner”
- “Cozy Morning Routine Checklist”
- “Mindful Breakfast Journal”
Launch it 2 weeks before the date.
Ride the micro-trend.
Profit.
5. Hunt Real People’s Problems (Where They Complain)
Your next bestseller is hiding in YouTube comments and Reddit threads.
How to do it:
- Go to YouTube. Search: “struggling with [your niche]”
→ “Struggling to stay consistent with workouts” - Open the top video. Scroll to comments.
- Copy the raw, emotional pain points:“I keep starting, then quitting after 3 days.”
“I don’t know how to track progress without getting overwhelmed.”
Then turn those into products:
- “3-Day Consistency Kickstart”
- “Simple Progress Tracker (No Numbers!)”
Bonus: Do the same on Reddit or Quora.
Search: “[niche] + struggle” or “why can’t I [goal]?”
This isn’t market research.
It’s eavesdropping on real human frustration—and offering a lifeline.
6. Mine Google’s “People Also Ask”
People are literally typing their problems into Google.
Why not solve them?
Use a free tool like AskThePublic or AnswerThePublic.
Type in your niche (e.g., “productivity”).
See real questions:
- “How do I stop procrastinating?”
- “What’s the best way to plan my day?”
Then build a product that answers it:
- “Procrastination Interrupter Checklist”
- “90-Minute Focus Block Planner”
Even better: use AskToAsset.com (free tier available).
It turns Google questions into ready-to-sell digital product ideas—with monetization tips.
Example: For “How to remove limiting beliefs?” →
- “Belief Breaker: 7-Day Challenge”
- “Limitless Mindset Template Pack”
You’re not guessing what people need.
You’re answering what they’re already asking.
Final Thought: Stop Creating in a Vacuum
Your best ideas won’t come from “being original.”
They’ll come from listening deeply—to the market, to the struggles, to the tiny gaps no one’s filling.
So pick one method from this list.
Spend 20 minutes researching.
Come up with one product idea.
Then make it.
List it.
Let the market tell you if it’s good.
Because the truth is:
You don’t need more ideas.
You need one idea that solves a real problem for a real person.
And that? That’s enough to build a business on.
Hey! 👋 If this post saved you time, stress, or another “I give up” moment…
Do me a tiny favor? Share it with one friend who’s also grinding to make extra cash — but hates “guru” nonsense.
I don’t do fake scarcity, pop-ups, or “DM me for the secret.” Just real, messy, human advice.
When you share, you keep this blog alive… and help me afford more coffee (and fewer 3 a.m. panic sessions).
— Remon STS 💙
